March 13, 2018. Dubai. – FleishmanHillard organised an informal breakfast and networking session under the name of “Manara” in the Viva Downtown, Mohammed Bin Rashed Boulevard, Dubai. The session was to discuss what innovation could achieve for the healthcare sector and to brainstorm how innovation can improve care and clinic outcomes, while making healthcare better, affordable and more accessible.

Addressing the innovation spirit in the Gulf region, the event started with a keynote speech by Lucy O’Brien, General Manager & Partner at FleishmanHillard, followed by a panel discussion of Anne de Schweinitz, Managing Director, Global Healthcare at FleishmanHillard and Khalid Shaikh, Founder CEO of Prognica.

Prognica was especially invited to be part of the event to share its experiences and challenges facing healthcare, from aging populations, rapidly growing demand for health products and services, severe budget pressures and government reform to global health threats that defy conventional approaches.

Health plans, providers, life sciences companies, and the government are facing rising costs and inconsistent outcomes and technology can be used to develop new products and treatments or otherwise improve care.

Prognica Labs is a promising healthtech company pioneering the artificial intelligence (AI) and deep learning driven platform for the early detection of cancer, as evident by key partnerships and collaboration with the healthcare industry and community.

We are proud of our CEO for being part of this successful event.